World Hair Extension Brand Founder, Victoria Lynch Remy ketchotFrom a young age, there was a passion for styling hair. As a 14 -year -old young man in the UK, he hung artificial hairstyles and friends and friends. He had a six -month waiting list at his home salon. He continued his skills for many years, with a morning factory job, while having a ball part -time, until an 18 -year accident changed his life.
Photo Credit: Remy Khattakar. Victoria Lunch.
Lynch explains, “I had a road traffic accident with the bus.” Businessman“And he left me some injuries that affected my lower backbone. I finished my lower backbone with a degenerative discs. I had only two weeks of work leave, and then I went back to work in the factory.”
Lunch injuries made it difficult to stay on his feet all day in the factory and salon. He began to consider how the next phase of his career looks like. People often told lunch to teach them the hair, but they know that if she is going to make her identity on the industry, she needs a professional level. So he studied at the college for these qualifications, then added the pigeon to the Interpreneurus.
“This brand was especially for this consumer market.”
Lynch used money from his savings account in 2003 to start his first hair extension brand, to start extra length.
Lynch says, “We see them in the same ability.
In the era, before social media helped to facilitate large -scale business, Lynch focused on literally -mouth marketing in its community.
Lynch explains, “I was initially talking to my local community,” and I was working on the boundaries that they keep on the basis of their disposable income. What is my local community looking to pay? How can I sign up in my area to meet their needs? The extra length was made at a low price, but efforts are being made to achieve high quality. “
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In the next 10 years, lunch increased the extra length. But this brand was not just popular among consumers. Lynch says business professionals also started buying products, resulting in a “very mixed message” between the two customer groups. The lunch wanted to make a line of high -end expansion products that would meet the professional market, especially, and felt that the construction of a new brand is ahead.
“It was a brand by a professional by a professional.”
So, in 2013, Lynch launched its next Hair Extension Brand: Remy Kitchat.
Lynch says, “Being a professional and understanding the audience, especially the industry as well as the last user, was just the right direction for me.” “And it was paid because Remi Kitch became the first UK’s first business professional brand. It was a brand by a professional by a professional.”
He noted that Lynch made extra lengths to the sole competent distributor of his brand to utilize logistics and knowledge that was already there. Then it was a matter of using this existing infrastructure to develop a separate brand identification and tone of Remy Khatt.
“I never positioned that I was the owner of this brand,” says Lynch. “I wanted to think of a place of trade, Oh my God, what is this brand?“
Remy Ketcht resonated with industry professionals, and when she worked with her first business, lunch used the power of mouth marketing to enhance the brand.
Image Credit: Courtesy of Remy KcTHT
“I have created a commercial audience that now relys on our service and products to serve and operate.”
Now, Remy Khattak has continued to see success in the UK, and in January 2025, the red carpet was launched in the United States, which contributed to celebrities to celebrities, including Alle Golding, Margaret Kuleli, Mickeli Madison, Kim Kardashian and more. According to the company, the brand has $ 35 million sales.
Lynch says, “If social media (yesterday), I have set up the foundation and I have established my business, regardless of what will happen.” “I have created a commercial audience that now relys on our service and products to operate and maintain their business growth and goals.”
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In addition, after more than 20 years as a business person in the haircare industry, Lynch recently hired his first sales team.
Lynch says, “Many businesses cannot say that they have received the number and size of taxes without the sales team, but I have done it.” “And I don’t dare to say how I made money in business, the decisions I made in the business are less about: Let the product talk. Let the product build relationships and trust what you are doing.”
“I want it to be the brand that is on everyone’s lips for the right reasons.”
Like many businesses, Remy Khatta also got into complications with the US expansion due to recent prices, causing the brand to “put a bit” in some of its plans. However, the brand still plans to prioritize global expansion as a whole. In the short term, this means focusing on the markets outside the United States where it can go after a “low -hanging fruit and quick win.”
Lunch is awaiting the development of Remy Ktert globally, confident that even when White Label Brands have never before, its company’s commitment to understand its product and the user will continue to separate it.
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“Everyone wants a piece of this pie, but that pie is becoming small and small,” says Lynch. “Establishment of the market and to be able to know and serve people (gives us a benefit), whether we are in the United States (on the ground). Long -term, I want to have a global domination. I want to become a brand that is on the right reason for everyone’s lips.”
This article is part of our ongoing women’s business series, highlighting stories, challenges and victories of running business as a woman.