Captions, an AI -powered video creation and edit app content creators who have received more than 100 million venture capital at a price of 500 million to date, renamed it InjuryThe company announced Thursday.
The new name reflects the company’s wider ambitions that focus on multi -modal foundational models to become AI research lab, especially designed for short -form video content for platforms such as tricktok, rails and shorts. The company believes that this approach will distinguish it for traditional AI models and rivals such as D-D, Synthesia, and an hour.
This branding will also unite the company’s offerings under an umbrella, which will collect AI video platforms, captions, and the recently launched mege studio, which meets brands and advertising preparations.
CEO Gorao Misra told Tech Crunch, “The way we see it, the actual race of AI video has not begun. Our new identity, marriages, Frontier AI research and models reflect our expansion and commitment to renew the video category starting with short form video.”
The sales pitch behind the Marriage Studios, which began in June, focuses on making short advertisements without relying on human capabilities or big budgets. By simply submitting an audio file, AI produces video content from the beginning, which contains AI-Infield Backgrounds and Customs AI avatar. Customers can also upload selfies to make avatars using their similarities.
According to the company, what separates the platform is the ability to have natural visible speeches, movements and facial expressions. In addition, the Marriage says it does not depend on current stock footage, voice cloning, or lips harmony.
Under the Business Plan, the Marriage Studio is available, which costs 9 399 per month for 8,000 credit. New users receive 50 % from the first month.
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Although these tools will potentially benefit the brands to smooth video preparation and save some money, they also raise concerns about the potential impact on the creative workforce. The growing use of AI in advertising has led to a reaction, as was seen in the July print edition of Vogue, which introduces the AI ​​infinite model.
In addition, as this technology becomes more advanced, it is difficult to distinguish between real and deep -fic videos. Swallowing is a difficult pill for many people, especially explaining how soon the wrong information can spread these days.
Marriage recently resolved his role in Deep Fic Technology in D. Blog Post. The company recognized the real risks of false information while also hoped for the positive potential of AI video. It states that it has taken moderation measures to restrict misuse, such as preventing imitation and consent to use imitation.
However, the company emphasized that “design catch is not all” and that the real solution lies in promoting “new type of media literacy” where people approach video content with the same critical eye as they make news headlines.