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I am a business setup expert that has thousands of clients across the United States, and my most favorite part of this work is telling a new businessman that the great name he has chosen for his business is legally unbearable, and he needs to go back to the drawing board.
Poor girl, she never saw her coming. But it should be.
Free tools are available to help prevent this unfortunate event. Here is a logical three steps to determine whether the name of your business is viable or much responsibility.
Related: How to Name Business: 7 Welcome Tips
Step 1. Find a free online for your proposed business name
You will not find every business in existence US Patent and Trade OfficeBut what you will find are those who have filed for legal protection from other businesses that may be inclined to use the same or similar names.
If you find an active trademark business that finds your proposed name and a business in your industry, you are at risk of avoiding trademark protection. If this happens, then your only way is to buy a trademark from its existing owner (this may not be for sale) or choose a different name for your business.
If the name is being used but in a completely different industry, this is another story. Unless consumers have a reasonable threat to confusion your business for others, you are clear. As “for example,”, note how the Delta Two company lives with Delta Airlines and no one is bad to wear.
Step 2. Check out similar names registered businesses.
Corporations, LLCs, partnerships and non -profit organizations need to be registered with the Secretary of State Office, and the office should submit an open searching database to the public. Use it well.
Ever heard this phrase, “Are all politics local?” Well, it applies here, especially if your business is regional in nature, such as brick and mortar restaurants or stores, or a professional services firm that specializes in legal, insurance, banking or tax matters in your state. You do not want you to take a similar name for you to build your brand and reputation – and if you do the same on their money, they will not be happy.
Related: How to choose a strong business name and increase your brand
Step 3. Run name through standard search engines
Run your proposed business name through any search engine, and you will know who is making noise there. You can know where they are located, what industry they are in and you may realize how strong their brand is. A long -standing brand you walk is more likely to see for violations, compared to a single -place mother and pop shop across the country.
Appropriately diligently, however, identify any name/one industry matches, and even if they are not close to you, it would be wise to see them. US Patent and Trade Office (Step 1) To see how well they have closed their name. You all know that they plan to spread to the neck of your forest, and if they have a trademark in your name, you will be better than bringing a new one. Bone fat.
Other concerns
Although this three -step approach is faster and effective to determine when the business does not say in the name of the business, it is some consideration that you should be aware of.
Is a proper web domain available? It’s great that no one has traded your brand, but that doesn’t mean you will be able to secure more and more web domains for your business. It is not uncommon for speculators to buy buckets of random domain names in hopes of selling business people like you. Check if your preferred domain names are available or not, and if not, how much will they cost to buy from their existing owners?
Depending on who owns the domain you want and how much they insist on taking them to you, you may find less than headache to end your current name and try any other option.
Several free domain search utility available, such as offered Namech_K And Go Daddy.
What if there is a DBA on the file in another business I want to use? I recommend that I mentioned earlier to deal with this situation using the same three steps. The DBA means “doing business” and a separate business that is used when one wants to run his business using a different name in his legal name. It once again, what boils, whether this trademark is filed, whether the DBA brand is in the same industry and location like your business, and how much the DBA brand is established, that is, how likely it is to defend its violation.
Is your business name actually good? Whether its name is currently in use or not, in many ways, your proposed name is creative and business in fact or not. Good business names are memorable, zodiac, creative, aesthetically pleasing – and there is no shortage of expert’s points, techniques and doses and doses to guide you in the mental storm and choice process.
Related: Finding unique business and domain names is more difficult than ever.
Wrap it all and close it all
If you are already running with your dear business name and running, don’t worry. Flame, remember that your creativity has no limit. You are obliged to find something so good without extra risk.
Once you find a viable name you love, register the business with the SOS office of your state and close it quickly. Am registered with my trademark USPTOAnd buy these domains.
Congratulations on your new brand! It’s long and prosperous!
I am a business setup expert that has thousands of clients across the United States, and my most favorite part of this work is telling a new businessman that the great name he has chosen for his business is legally unbearable, and he needs to go back to the drawing board.
Poor girl, she never saw her coming. But it should be.
Free tools are available to help prevent this unfortunate event. Here is a logical three steps to determine whether the name of your business is viable or much responsibility.
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