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In the world of startups, there are tremendous ideas everywhere. But changing an idea genuinely? It’s rare. And with it sticking to a long time to make a real dent? Most people in the same place give up.
When I started my latest project, I am sure I think solid. Maybe I did. But I quickly learned the truth: this idea is only 5 % of the journey. The remaining 95 % is processed-every day is shown, fixing what is broken, listening to feedback and grinding something in the most beautiful parts of something.
This is what I have learned in a difficult way:
1. You didn’t create the problem, but still you have to solve it
It is not difficult to find a problem in the world. Many founders encourage something they have experienced or seen themselves. We chose to take a broken job market. It was an easy part to look at the gap.
The real challenge is to create a solution that works and is scales. It requires time, patience and repetition. “How” is your real discrimination behind your view. And this is the part that requires the most effort, testing, axis and perseverance.
Related: Is an amazing new business idea? What to do after that.
2. ‘I had this idea too. It doesn’t matter
You will hear this: “Oh, I thought this year ago.” Maybe they did. But ideas are cheap – processed is the place where the price is built.
There is a cemetery full of great ideas that never landed from the earth. The execution, even when it is dirty and unexpected, is what gives your thoughts a heartbeat.
3. Startup Life is less glamorous than his sight
People consider startups as pitch meetings, product launches and buzz. In fact, it is writing support documents at midnight, testing the flow of references, which does not work, responding to user grievances, tweeting landing pages, managing customer feedback – all of this by building operational system in the background.
It’s not shiny. This is a permanent, often hidden effort.
As a self -financing founder, I feel that every dollar spends. I rotate a day’s job and try to move the needle in the morning and night. Sacrifice is real – emotional, financially and mentally. But the progress, though small, is what keeps you moving.
4. How long is the long game?
Here is a truth that does not understand most founders less: meaningful traction takes time. Sometimes a lot of it. Most startups do not see real growth for 12-24 months. Sometimes more
You need to ask yourself: Can I be determined, attached and focused for the next 1,000 days? Even when it seems that nothing is working? Even when others stop believing?
As a founder, your faith has to weigh your team, your customers, your family and yourself.
Startups do not fail just because of bad ideas. They fail because people misunderstood how long and tough the road is really, and quickly give up.
Related: What is the business idea? This is the way to put it into practice.
The original exam is not the idea – it is grinding
If you are thinking about launching something, ask yourself this:
“Are I ready to go to a full execution mode – for the next 1,000 days – all friction, feedback and potential failure?”
Only you can answer it. But honestly responding to this can be the most important part of your start journey.
In the world of startups, there are tremendous ideas everywhere. But changing an idea genuinely? It’s rare. And with it sticking to a long time to make a real dent? Most people in the same place give up.
When I started my latest project, I am sure I think solid. Maybe I did. But I quickly learned the truth: this idea is only 5 % of the journey. The remaining 95 % is processed-every day is shown, fixing what is broken, listening to feedback and grinding something in the most beautiful parts of something.
This is what I have learned in a difficult way:
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