In a packed hall at the Fort Mason Center in San Francisco, against the background of the Golden Gate Bridge, Open I CEO Sam Ultman offered a bold vision to re -make the digital world. The company that brought the mainstream AI in the mainstream with a simple chat boot is now setting the foundations of its next act: a comprehensive computing platform designed to move beyond the screen and the browser, in which the legendary designer Jonny Ivy has enrolled to help form his physical appearance.
On it Third Annual DavidsOpeni unveiled a sweet tools that indicates a strategic axis from a full environmental system from the model provider. The message was clear: just asking AI questions is over. The future AI is about to perform complex tasks, make self -made software, and to command while living within each application, a transfer to moving a transfer of Altman "Systems you can ask for anything, for the systems you can ask to do something for yourself."
The announcement of the day was a three -dimensional attack on the stagnation, in which it was targeted how consumers interact with the software, how developers build it, and how businesses deploy intelligent agents. But these were sessions behind closed doors, Public live streamWhich revealed the real scope of the openness of the open – a future that includes a philosophical struggle to renew our relations with new hardware, infinite power, and our relations with technology.
From Chatboat to Operating System: New ‘App Store’
Was the change of the center of the public facing the public level Chat GPT With the new Of apps SDOpeni is converting its wildly popular chatboat into a dynamic, interactive platform, which is effectively an operating system where developers can manufacture and distribute their applications.
Altman announced during a key offer to clap, “Today, we are going to open Chat GPT for developers to make real apps inside Chat GPT.” “This will enable a new generation of apps that are of interactive, adaptive and personal, with which you can chat.”
Direct demonstrations displayed apps like partners Course,For, for, for,. CanvaAnd Zoo Chat is running without interruption in conversation. Ask the user can see the machine learning lecture Chat GPT Use canaw to explain a concept in real time, and then to create a conversation poster, without leaving the chat interface. Apps can offer rich, interactive UIs, even go on the entire screen to offer a complete experience, such as looking for a map of homes.
For developers, it represents a powerful new distribution channel. “When you prepare with apps SD, your apps can reach hundreds of millions of chat users,” said Ultman. 800 million weekly active users.
Later, at a private press conference, Nick Tourley, the head of the Chat Jaked, explained about the Grandar Vision. "We mean never to make a chat boot," He described. "When we came out to make a chat, we meant making a super assistant and we were a little straightened. And one of the tragedies to get a little aspects is that we made a great chat boot, but we are the first people that not all software needs to be a chat boot, not all interaction with the commercial world needs to be a chat boot."
Tourley emphasized that while Openi is passionate about the natural language interface, "The interface really needs to be prepared, which is why you see so much UI in the demo today. In fact, you can even go to the whole screen and the chat is in the background." It explained a future where users could be "Start your day at Chat GPT, just because in such a commercial web and many software has become a de facto entry point," But explained that "You do not need to keep our incentives inside. Our product is to allow other people to create amazing businesses and develop software form factor."
The height of agents: ‘Do anything’ build
If apps are about to bring the world into a chatigue, new "Agent cut" About sending Ai to the world to work. Open AI is providing a full "Set of Building Blocks … to help take agents from prototypes to produce," The Altman explained in his keynote note.
Agent cut There is an integrated development environment to create an independent AI worker. It features complex workflows, embeddedable chat interfaces (a visual canvas for design ("Chat cut") To deploy agents in any app, and a sophisticated diagnostic sweetness to measure and improve performance.
A forced demo from the financial operations platform Rap How the Agent Kit was used to build the purchase agent. An employee can easily type, "I need five more chat GPT business seats," And the agent will analyze the application, check it out against the company’s expenditure policies, look for the vendor details, and produce a virtual credit card for purchase – a process that is completed in minutes once in a week.
This pressure in agents is a direct response to a growing enterprise that needs to go to AI as an easy information recovery tool beyond AI and as a production engine toward AI, which automatically make the complex business process. Openai’s COO, Brad Light Cap notes to adopt the enterprise, "You needed more agent AI a shift that could actually work for you, vs. just respond with the text output."
The future of the code and Jonny ive bbombshell
Probably the deepest shift is occurring in software development. KodaxOpeni’s AI coding agent, has graduated into a complete synthetic product from the research preview, which is now powered by a special version of the new GPT5 model. This is, as a speaker said, "A team partner who understands your context."
The abilities are surprised. Developers can now assign Kodax Work directly from LazyAnd the agent can write the code automatically, create bridge requests, and even review the work of other engineers Got hub. A direct demo showed that Kodax took a simple picture of a whiteboard sketch and converted it to a fully functional, beautifully designed mobile app screen. Another demo showed an app that could be "Self -evolution," Repeating yourself in real time based on the user’s natural language application.
But the biggest surprise of the day came into a fireide chat, which was not directly, between Ultman and Jonny iveApple’s former chief design officer. They both revealed that they have been cooperating on a new AI-Centric hardware family for three years.
ive, whose design philosophy shaped the iPhone, IMAC and Apple Watch, said the purpose of their creative team "Became clear" With the start of the chatigat. He argued that our current relationship with technology is broken and AI offers an opportunity for the basic reset.
“I think it would be ridiculous to understand that you may have a technology that is about to collapse, which we have inherited by a heritage product, products that are decades old,” said Iow. “I see it as an opportunity to use this highly remarkable ability to solve a lot of confusion and frustration that people feel right now.”
Although the details of the devices are confidential, Ive talked about its encouragement in deep human terms. “We love our species, and we want to be useful,” he said. We think that humanity is generally deserving of humanity better than humanity. ” They emphasized its importance "Care" In the design process, while describing, "When people care, we feel … you feel careless. You think that when someone doesn’t care about you, he cares about money and schedules."
This cooperation confirms that the ambitions of the open are not limited to the cloud. It is actively looking for a physical interface through which humanity will interact with its powerful new intelligence.
Irreparable thirst for computers
Reducing this entire platform strategy is a single, tremendous obstacle: the availability of computing power. In both the private press conference and the UN’s dynamic developer State of the Union, the leadership of the Open repeatedly returned to the topic.
“To the extent that we are all forced by computer … everyone is limited to the extent that we are able to offer services on a scale that can earn income, at this point, we are confident that we can move it forward,” He added that despite the large partnership of large hardware with AMD and others, "We will continue to say the same again. We are very convinced … there is a lot of demand."
This describes the company’s aggressiveness, Investing billions of dollars in infrastructure. When asked about the profit, the Ultman was a candidate that the company is at a phase "Investment and growth." He presented a famous reference to Walt Disney, Parafasing, "We make more money so we can make more movies." For the opnie, "Movies" There are always more powerful AI models.
Openi President, Greg Brookman, presented the ultimate goal economically during the union’s developer State. "AI is going to become, perhaps in the future, the main driver of economic growth," He said. "Asking ‘How much do you want?’ Is it a bit like asking how much manpower do you want? The answer is, you can always get more and more."
When the day ended and the developers mixed with the reception, the openness of the open plan came to attention. Fueled by new models like powerful GPT-5 Pro And wonderful Surah 2 The video generator, the company is no longer making AI. It is building a world where AI will survive – the world of intelligent apps, independent agents and new physical equipment, which will be the final platform itself, intelligence itself.